{
  "schemaVersion": 1,
  "endpoint": "https://celest.dev/analytics/events",
  "dataset": "celest_website_v1",
  "retentionMonths": 3,
  "purpose": "Measure whether public Celest resources lead to high-intent product exploration and qualified conversations without building visitor profiles.",
  "identity": {
    "cookies": false,
    "localStorage": false,
    "persistentVisitorIds": false,
    "fingerprinting": false
  },
  "attributionVocabulary": {
    "referrerSource": [
      "direct",
      "celest",
      "openai",
      "anthropic",
      "gemini",
      "google",
      "bing",
      "microsoft",
      "github",
      "ycombinator",
      "linkedin",
      "x",
      "reddit",
      "other"
    ],
    "utmSource": [
      "microsoft",
      "github",
      "ycombinator",
      "openai",
      "anthropic",
      "gemini",
      "linkedin",
      "x",
      "reddit",
      "partner",
      "other"
    ],
    "utmMedium": [
      "marketplace",
      "referral",
      "social",
      "ai",
      "partner",
      "email",
      "launch",
      "organic",
      "other"
    ],
    "utmCampaign": [
      "agent-launch",
      "estate-review",
      "microsoft-marketplace",
      "yc-application",
      "learn",
      "other"
    ],
    "utmContent": [
      "nav",
      "hero",
      "review",
      "closing",
      "footer",
      "listing",
      "article",
      "other"
    ]
  },
  "browserEvents": [
    {
      "name": "landing.demo_open",
      "path": "/",
      "surfaces": [
        "nav",
        "hero",
        "closing",
        "footer"
      ]
    },
    {
      "name": "landing.estate_review_intent",
      "path": "/",
      "surfaces": [
        "hero",
        "review"
      ]
    },
    {
      "name": "landing.contact_intent",
      "path": "/",
      "surfaces": [
        "closing",
        "footer"
      ]
    }
  ],
  "serverEvents": [
    "mcp.initialize",
    "mcp.ask",
    "mcp.similar"
  ],
  "retainedDimensions": [
    "timestamp",
    "schemaVersion",
    "event",
    "source",
    "surface",
    "canonicalPath",
    "referrerSource",
    "utmSource",
    "utmMedium",
    "utmCampaign",
    "utmContent"
  ],
  "neverRetained": [
    "rawIpAddress",
    "rawUserAgent",
    "fullReferrerUrl",
    "queryString",
    "cookie",
    "persistentVisitorId",
    "emailAddress",
    "freeFormText",
    "mcpArguments",
    "mcpResults"
  ]
}